Jimmy John's

Embarking on a creative journey with Anomaly, I eagerly embraced the challenge of crafting a series of endframes for their cutting-edge "Meet The King" campaign, set in a captivating mafia world with a fiercely determined King of Cold Cuts portrayed by the brilliant Brad Garrett as Tony Bolognavich. The project unfolded as a dynamic exploration into storytelling, featuring a collection of shots that seamlessly served as pre-roll ads and endframes across various spots. Our creative canvas became a playground for experimentation, employing techniques like whip pans, snap zooms, and unconventional visual metaphors such as juxtaposing a paper-wrapped sandwich with a swaddled baby doll. Amidst this creative exploration, the cardinal rule remained steadfast – ensuring that the food emerged as irresistibly delicious and alluring.